A Tour of Apple Passbook [Video]

A Tour of Apple Passbook [Video]

Today we’ve got a GREAT video presentation for you!  If you’re an iPhone user, you might already have used your Passbook app that comes with your iPhone. Maybe you already… use Apple Pay (if you’ve got an iPhone 6 or 6+) have airline boarding...
iBeacon Deployment and Effective Range

iBeacon Deployment and Effective Range

As you consider where to deploy beacons, you should carefully consider what your objectives are to take advantage of what they can offer. Beacons provide location-based messaging to alert users to something in their vicinity. For example, if you’re trying to draw...
The Beacons are Coming!

The Beacons are Coming!

Beacons, beacons, everywhere! Nearly every place you turn people are speaking about iBeacons, connected beacons, or mesh beacons; they’re all the rage in retail today! Great, you might say, but what are they? Why should I care? How will it affect me? What good are they to me?