by AtlasRewards Team | Apr 27, 2017
√ What is an Apple Pay loyalty program- and how can you create one for your business? To start, the term Apple Pay loyalty program is a bit of a misnomer, but its the type of phrase that people search for on Google or Bing, when they are trying to figure out how to...
by AtlasRewards Team | Apr 12, 2017
√ Apple Wallet coupons are a great way to generate offline sales based on online interest. If you run a small to midsized business that’s brick and mortar based, you’re likely always looking for ways to increase sales. And it’s not always easy to...
by Hazel Fruitman | Mar 22, 2017
It seems that a day doesn’t go by without another bank joining Apple Pay or realizing that your favorite store now accepts it. In fact, as I started writing this article, both Ireland and soon Belgium banks will be on board. Apple Pay usage adoption is grown....
by AtlasRewards Team | Mar 1, 2017
√ Use your mobile business card to get things done. This pretty much sums up the entire reason for creating, having and using a mobile business card. It’s a simple, easy, and easy to use lifeline for you and your business contacts (or your personal contacts,...
by Hazel Fruitman | Feb 22, 2017
Last week, I gave a talk at a trade show in Vancouver. As you might expect, I addressed the topic, mobile marketing. I was invited to speak about building my list. It was interesting as I was on a panel with marketers who have built their email list to over 100,000...
by Hazel Fruitman | Feb 8, 2017
There are only so many events or conferences that companies can go to, you have to pick wisely. You want to look for ones that have the best value to it and come home with the best leads. As an exhibitor there are a few things you might consider doing differently to...
by Hazel Fruitman | Jan 25, 2017
Now that you have released your podcast on iTunes…what do you do next? Are you getting extra milage out of New and Noteworthy section? Are you waiting for those downloads to keep coming? Does everyone on social media know that your podcast has arrived!?! But...
by Kim Stuart | Jan 18, 2017
√ Creating a mobile campaign using a mobile wallet app doesn’t get any easier. If you’re an average person, running a small business, or maybe the marketing manager for a medium sized business, then creating a mobile advertising campaign, is probably not...
by Hazel Fruitman | Jan 11, 2017
A popular question that we dealt with over this last holiday season is, how exactly does an iBeacon work? Although our clients are not techies – they still are curious about it. So today, I write with my techie hat on. Not to worry, I have my marketing hat on,...
by AtlasRewards Team | Dec 14, 2016
√ Mobile wallet strategies should be a key to your overall mobile implementation for 2017. Now that 2016 has officially been declared the “year of mobile”, it’s time to start working on some real world mobile wallet strategies and implementation...