3 Advantages To Use Mobile For Your Next Event

3 Advantages To Use Mobile For Your Next Event

There are only so many events or conferences that companies can go to, you have to pick wisely. You want to look for ones that have the best value to it and come home with the best leads. As an exhibitor there are a few things you might consider doing differently to...
Does Your iTunes Marketing Strategy Really Work?

Does Your iTunes Marketing Strategy Really Work?

Now that you have released your podcast on iTunes…what do you do next? Are you getting extra milage out of New and Noteworthy section? Are you waiting for those downloads to keep coming? Does everyone on social media know that your podcast has arrived!?! But...
Mobile Wallet App Basics for Marketers √

Mobile Wallet App Basics for Marketers √

√ Creating a mobile campaign using a mobile wallet app doesn’t get any easier. If you’re an average person, running a small business, or maybe the marketing manager for a medium sized business, then creating a mobile advertising campaign, is probably not...
Influencer Marketing Under Fire from Feds

Influencer Marketing Under Fire from Feds

Influencer Marketing vs the FTC Like it or not, the FTC is on the warpath over a number of issues, including influencer marketing and failing to properly disclose native advertising for what it is – ads, not content.  There are a number of issues that have been...
Podcast Marketing Strategy Boosts Subscriber Listens

Podcast Marketing Strategy Boosts Subscriber Listens

Podcast marketing is critical to building your listener base and reducing your churn rate. Sending timely reminders to listeners using mobile updates will increase your engagement, shares and subscribes. [RELATED: More information about Podcast Marketer and how it...